Advanced Online Sales
Are you already selling your products online? We will cover online listings, shipping solutions, international sales and customs, inventory management, and native advertising options. This is a companion course to Nuts & Bolts of Etsy and Amazon and the Advanced Online Sales and Marketing classes. Charlene Ruell of Panache Paper Art and Panache Consulting will be sharing their insights from more than 10 years of selling online and supporting other businesses.
• Social SEOo Different than regular SEOo Alt tags• Social Media Dashboardso Set it and forget ito Meta Businesso Vista Social and others• Metao Basic things you need to have before you start with ads Linktree or alternative (should be everywhere) Story Highlightso How to set up an ads accounto Connecting a sales channel Pixel Creating a product library (to tag)o Boosting a posto Creating an ad Guide for getting your ad approved CPC Bidding Dynamic ads Video ads• YouTubeo Videos are great for highlighting productso YouTube Shorts = Reels/TT• TikTok• Google Merchant• Google Ads